
Key information about the web push channel:
Immediacy and outreach
Web push delivers messages in real time, without the need to open a store page, making campaigns more effective.
Automation without the need for email
Stores can run advanced automation scenarios with web push, eliminating the need for a user’s email address.
Abandoned carts
Automatic notifications sent to users who have added products to their shopping cart but have not finalized the purchase. With instant web push notifications, stores can effectively recover lost transactions.
Price reduction notifications
ExpertSender tracks the prices of products that users have viewed. When the price drops, a notification is automatically sent to the user, motivating them to return and make a purchase.