Latest article!
Plans for 2024 - EMP

Product - Communicate - Web push

Web Push Made Easy:
Reach Without Limits

Deliver web push notifications straight to your users’ browsers for instant engagement. No personal data required, just effective communication that boosts conversions, and sales.

Try Expertsender

315%

more subscriptions than email

90%

estimated deliverability

300%

more conversion than SMS

Key information about the web push channel:

Immediacy and outreach

Web push delivers messages in real time, without the need to open a store page, making campaigns more effective.

Automation without the need for email

Stores can run advanced automation scenarios with web push, eliminating the need for a user’s email address.

Abandoned carts

Automatic notifications sent to users who have added products to their shopping cart but have not finalized the purchase. With instant web push notifications, stores can effectively recover lost transactions.

Price reduction notifications

ExpertSender tracks the prices of products that users have viewed. When the price drops, a notification is automatically sent to the user, motivating them to return and make a purchase.

What advantages does web push have over other communication channels?

No need to have an e-mail

Unlike email marketing, web push does not require an email address, which opens the door to communication with users who do not want to provide their personal details.

Immediacy

Web push works in real time, making it more effective for urgent messages, such as time-limited promotions, than emails that can be opened much later.

No need to open a browser

The user doesn't have to be on your site to receive the message, which gives you more reach than communicating on a website.

High consent rate

Due to the simplicity of subscriptions, the approval rate for web push consents is usually higher than for email subscriptions.

Effective recovery of abandoned carts

Since it works without the need for email registration, it is an effective method of recovering shopping carts from anonymous users.