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Plans for 2024 - EMP

Product - Communicate - On-site content

Content on-site empowered:
Amaze every visitor

Embed captivating banners, pop-ups, and forms directly on your website for immediate visitor interaction. No technical skills required, just compelling content that enhances engagement, drives conversions, and sales.

Try Expertsender

50%

increase in email signups via pop-up forms

40%

increase in product views through dynamic banners

4x

higher engagement rates compared to social media

Key information about content on site:

Quick and easy personalization

Web push delivers messages in real time, without the need to open 
a store page, making campaigns more effective.

Effective data collection

Utilize forms to gather valuable customer data and marketing consents, enabling more precise and personalized marketing efforts 
in the future.

Increased engagement and conversions

Dynamic content, such as banners and pop-ups, boosts user interactions on your site and effectively conveys offers, leading to higher conversion rates.

Self-sufficiency and cost savings

Manage and implement marketing content independently without needing IT support, reducing costs and accelerating campaign deployment.

What are the best on-site content use cases?

Banners

Display product recommendations on a category or product page. Inform users about special promotions, new collection, or free delivery. Personalized banners for new customers with a welcome offer.

Forms

Pop-up forms for collecting newsletter or SMS consents. Forms embedded on the page, like those in the footer, can collect additional data, including name, phone number, and shopping preferences.

Pop-ups

Informing customers about an ongoing promotion, such as “20% off first purchases,” with an option to sign up for a newsletter. Personalized pop-ups for first-time visitors, offering, for example, free delivery on the first order. Pop-ups that inform users about bandoned shopping cart or price reductions on previously browsed products.