Yes, and it matters more than you might think. Our send speed controls let you manage the rate at which notifications go out, so a big campaign (think Black Friday) doesn’t send hundreds of thousands of messages all at once and overwhelms your app’s infrastructure. You stay in control of the pace, and your customers get smooth experience. 

That’s the whole point of mobile push notifications; they work even when your app is closed or running in the background. Your message appears on the customer’s screen regardless of what they’re doing on their phone. You don’t need them to open the app first.

Yes. With deep linking, each notification can point to an exact spot inside your app, such as a product page, a cart, or a special offer. Customers tap the notification and land exactly where you want them, without having to navigate there themselves. This removes friction and meaningfully improves conversion rates.

In-app notifications only appear while someone is actively using your app. Mobile push notifications show up on the lock screen or as a banner, regardless of whether the app is open. This gives you a much wider window to reach customers and keeps your brand visible throughout their day.