Deliverability and authentication

Authentication methods

For the best deliverability, all outgoing emails are authenticated with the following methods: SPF, SenderID, DKIM.

Bounce handling

Hard and soft bounces are immediately processed and to ensure list integrity, the system allows you to define the soft/hard bounce limits before automatic removal.

Complaint handling

By using feedback loop mechanisms from the major ISPs, the system automatically suppresses all the subscribers who mark your emails as Spam. As a best practice, this functionality is designed to optimize your deliverability and improve reputation.

Dedicated sending IPs

All our customers are offered their own, pristine dedicated IP addresses to ensure optimal deliverability and rule out reputation poisoning.

Return Path® reputation monitoring

With our partner, Return Path, we allow customers to monitor their deliverability with the industry standard Return Path monitoring system.

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