New York, NY, May 07, 2014 With the ExpertSender support, TUI China unlocks its capabilities to optimize and grow B2C communications via the email channel and to deliver personalized experience for their customers. Email marketing is one of the key elements in TUI’s global multi-channel strategy. This cooperation with ExpertSender will enhance TUI’s brand awareness and sales opportunities in the Chinese market.
“Our technology and client assistance come in a tailored solution for TUI China.” – said Krzysztof Jarecki, VP of Global Business Development at ExpertSender.
ExpertSender provides email services in China via a local infrastructure, which enables the company to deliver very good results for email marketers inside China. The blend of local support, inland server, and IP infrastructure, along with a global enterprise quality, was among key factors in choosing ExpertSender by TUI China.
About TUI China
An affiliate of World of TUI, the leading global tourism group, TUI China was established in late 2003 as the first joint venture with foreign majority share in the Chinese tourism industry and was the first and only European company to be awarded the China outbound travel license. With 88 years of European heritage and fully integrated World of TUI resources in over 180 countries, TUI China, with headquarters in Beijing and a branch office in Shanghai, provides quality and professionalism to its Inbound, Outbound, M.I.C.E and Expat Travel clients.
With offices in the USA, European Union, Russia, China, and Brazil, ExpertSender operates as a marketing partner of many fast-growing companies around the world.
As a technology specialist, ExpertSender extends complimentary assistance in all areas of email communication, such as implementing the best practices, leveraging big data and subscriber segmentation rules, and automating one-to-one content on top of ensuring the highest deliverability ratios for Retail, E-Commerce, Social Games and Networks, Affiliate Marketing, and Travel and Publishing projects.