How to Drive Revenue with Email using Sniper Precise Segmentation

[vc_row][vc_column][boc_heading html_element=”h4″ color=”#333333″ margin_top=”-15px” margin_bottom=”30px”]Free webinar[/boc_heading][vc_single_image alignment=”center” image=”2157″][vc_column_text]Driving revenue in email marketing requires sniper precision and to do that you need to know how to best make use of the data that you’re armed with. You can then blast your campaigns to the customers that are going to drive your revenues the most.

In fact, almost every business needs to get their customers through 5 key stages and one of them focuses on revenue according to the AARRR model. These include; Acquisition, Activation, Retention, Referral and Revenue and each of these stages should see your customers segmented differently with the appropriate strategy.

 

AARRR
Whether its running welcome campaigns to new subscribers, sending targeted clearance sale campaigns all the way through to reengagement campaigns, they all require segment definitions that will get your message to the right customers.

Example segment: targeting our community of email marketing gurus.
Example segment: targeting our community of email marketing gurus.

Now that we have targeted the right audience, we would like to invite you to our
“Addressing ROI-rich Audience with #Segmentation” webinar. We will cover best practices and secrets that have helped companies build their revenue from email. By attending you will learn:

  • How to build an effective segment that delivers revenue
  • How to use segments during various stages of your email marketing funnel
  • About how micro segmentation can drive sales
  • About the power of behavioral and demographic attributes

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/3″][/vc_column][vc_column width=”1/3″][boc_button btn_content=”Register now” href=”https://attendee.gotowebinar.com/register/6155472192441573891″ size=”btn_huge” icon_pos=”icon_pos_after” icon=”icon icon-arrow-right”][/vc_column][vc_column width=”1/3″][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Join us on Wed, Feb 22, 2017 4:00 PM – 5:00 PM GMT. Add a calendar reminder.[/vc_column_text][/vc_column][/vc_row]

Written by
Marcin Chruszcz
Account Manager at ExpertSender
Email and marketing geek. Specializes in email deliverability, strategy and design. Basketball and MTB riding enthusiast.
 
 
 
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