60-Second Video Tips: What Are Data-Driven Recommendations?

Jarek WasielewskiJune 3, 2020Tips & Tricks

Here comes episode 11 in our 60-Second Video Tips series on multichannel marketing automation. Watch it to learn how to make sure that your clients will love your recommendations and sell more with less effort!  

More tips are coming soon so stay tuned! 

Imagine that selling takes less time and effort. Imagine that your subscriber opens an email from you, sees a product that he or she has dreamt of, and buys it straight away. How do you make that happen? By using data-driven recommendations. The idea is simple: the recommendations will use the behavioral data that can be collected while your potential customers visit your eCommerce store. Depending on what they browse and buy, with the help of an algorithm that detects product-to-product relations – the system compiles a list of products they’re very likely to be interested in. Simple! Want to learn more about marketing automation? Stay tuned for more tips from our 60-second tip series! 

Written by
Jarek Wasielewski
Digital Content Specialist at ExpertSender
After work: local historian. Double bass enthusiast.
 
Related articles
{props.relatedTitle1}
60-Second Video Tips: Why Should You Use Data-Driven Recommendations?
June 17, 2020
{props.relatedTitle2}
60-Second Video Tips: How to Ensure Your Data Is Secure in Your Multichannel Marketing Automation Platform?
August 26, 2020
{props.relatedTitle3}
60-Second Video Tips: How to Recover Customers Who Have Abandoned Their Shopping Carts
May 27, 2020
 
Comments
 
See it in action
Find out how you can boost your revenue with ExpertSender’s Multichannel Marketing Automation.
Ask an expert
Demo ExpertSender